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Nonprofit Handbook: Fund Raising- Third Edition (AFP Fund Development Series)

The Nonprofit Handbook: Fundraising- Third Edition

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Regular: $138.00
Member: $110.40
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This volume brings together clear, practical advice from over 40 recognized fundraising experts. From grassroots to international groups, you will get practical, hands-on guidance for:

  • Instituting basic preparations, market research, and financial requirement
  • Understanding demographics, donor motivation, and prospect research; increasing direct mail and volunteer solicitation
  • Improving corporate donations and grant seeking
  • And finding support systems and consulting

There is also a section specifically devoted to all aspects of religious group fundraising, plus a complete analysis of annual and major giving techniques.

Author: James Greenfield

ISBN Number: 9780471403043
Format: Hardcover
Pages: 1176
Publish Date: January 9, 2001
Publisher: Wiley; 3 edition