AFP Member? Don't forget to create your account here to take advantage of your 20% Member Discount!

The Good Corporate Citizen: A Practical Guide

The Good Corporate Citizen: A Practical Guide

Regular: Regular price
Member: 3360.0
Regular: $42.00
Member: $33.60
Sale price
$42.00

 

Corporate citizenship refers to the way a company integrates basic social values with everyday business practices, operations and policies. A corporate citizenship company understands that its own success is intertwined with societal health and well being. Therefore, it takes into account its impact on all stakeholders, including employees, customers, communities, suppliers, and the natural environment.

This handbook draws from the authors experience crafting and implementing philanthropic and volunteer strategies with companies such as IBM, Exxon, Mobil, 3M, and General Mills. A step-by-step primer on creating a comprehensive corporate citizenship program, The Good Corporate Citizen lays out how companies can maximize this exciting new trend.

Doris Rubenstein (Minneapolis, MN) has worked for over 25 years with some of America s most respected nonprofit organizations.

Author: Doris Rubenstein

ISBN: 0471475653
Hardcover
216 pages
March 2004

Author: Doris Rubenstein

ISBN Number: 9780471475651
Format: Hardcover
Pages: 216
Publish Date: March 19, 2004
Publisher: Wiley; 1 edition