Do you feel connected to your donors? Are you treating each donor as an individual? Learn how to develop quality relationships with your donors that they will appreciate with the help of the book Relationship Fundraising: A Donor-Based Approach to the Business of Raising Money.
Nonprofit Essentials provides a thorough and practical overview of the process of planning and managing a capital campaign. In lively discussions, independent consultant Julia Walker shares the tips, techniques, and programs that have helped her raise more than $600 million in capital campaigns.
One of the most significant factors in the success of any fundraising program is the ability and willingness of the organization to take the time to develop an integrated development plan with realistic budgets, timelines, and areas of responsibility.
Part of the AFP/Wiley Fund Development Series, Nonprofit Essentials: Major Gifts is a professional guide to major gift fundraising, concisely presented in a format that is accessible, lively, and easy-to-read.
>This resource, written by a well-known veteran of planned giving, is a down-to-earth introduction to the complex world of planned giving, a sophisticated fundraising strategy that involves big money, complex tax laws and delicate personal politics.
Achieving Excellence in Fundraising is the go-to reference for fundraising principles, concepts, and techniques. With comprehensive guidance toward the fundraising role, this book reflects the latest advances in fundraising knowledge.