Author: Joseph Barbato
ISBN Number: 9781889102207
Publish Date: May 1, 2004
Publisher: Emerson & Church
If you've ever wondered why you were denied funding for an obviously worthy project, How to Write Knockout Proposals just may have the answer.
In all likelihood, your proposal - not your idea - was the impediment. Information abounds today - both online and in print -- and virtually anyone can identify the right prospects, whether they're corporations, foundations, or individuals. That's the easy part.
But few people, as Joseph Barbato says in the first chapter of his new book, can write a 'Knockout' proposal, "a document of such force it nearly catapults the funder down the hall."
A proposal writer himself for 30 years, Barbato hopes to change that.
Even if you don't have the skills to compose a riveting proposal - in other words, even if you're not Philip Roth, Joyce Carol Oates, or John Updike - you can still improve your proposal dramatically and distinguish it from the multitude of those being submitted today.
The key is to heed Barbato's tips and suggestions on everything from naming your proposal, to slanting its focus, to highlighting its compelling benefits, to identifying the best story to tell, to guarding against a series of red flags. And much more.
Barbato's engaging style goes down like ice water in August. He's brief, snappy, and always fresh. The entire book, with its 51 two-page chapters, can be read in one sitting. But don't be fooled by its brevity.
As Joel Orosz, the Kellogg Foundation's former program director, says in the Foreword: "As someone who has sat on both sides of the funding desk, I can attest that How to Write Knockout Proposals provides advice that will help you in the real world, with real funders."